who can say bad thing about this?
except it's really hard to open it!
this is the only way I can get things off US XBLM and PLAY-ASIA offers it really reasonable price!

A big help for buying US only releases!
I normally buy all my stuff on the Japan Marketplace. But, recently I wanted to get a bunch of stuff not available in Japan, like Street Fighter HD Remix and the Mass Effect DLC. Of course, I have a US XBL silver account for demos, but it wouldn't accept any of my credit cards to buy points for it. However, after getting the 4000 points card from PlayAsia I was able to add points to my silver account, and buy all the stuff I wanted on the US marketplace. I can even play them logged into my Japan gold account and get the achievements. A big help!

Well worth the cost
Again, saved myself 5000yen from buying it here - typed in the code and got all the Fallout 3 packs. My wife now hates play-asia and has banned me using the credit card.
Cheers!

Great for Overseas Live Accounts
Point cards are a great solution for anyone who wants access to premium Xbox Live content that's unavailable in their home country. Although MS locks its video marketplace and "games on demand" by IP address, most XBLA games and DLC can be purchased as long as you have an account based in the same region and the necessary amount of points. Naturally that's where these point cards come in - an easy and safe way to charge up an overseas account!

Safe and fast
By using point card,you don't need to exploit your credit card so it's safe.By entering the code,you'll get the points straight away so it's fast.

Great
Good for who has a XBOX360 , but i thing Play-Asia could invent some better way o buy-it , like (if you want) you can just buy it and chose if you want or not the card , if you dont want the card they just email you with the code ... i think is a better way to do that...

A god send for me in Japan
My main account for xbox is Japanese-based but for some DLC which is not available in the J-marketplace I have a silver american account. To avoid using a credit card, I use play asia to buy AMERICAN point cards for that silver account! Play Asia rocks!